About This Video
Full episode: Does Tank Know the Secret to R&B Longevity? 👉 https://youtu.be/AqaNGAiPDr8
Tank opens up about R&B, success, legacy, and what it takes to build a career that lasts. In this conversation, he talks about the evolution of R&B, why the genre still matters, and how artists can create staying power beyond one hit record.
He also breaks down the business side of music, including ownership, songwriting, marketing, touring, performance, and the importance of understanding how the industry really works. Tank shares lessons from his own journey as an artist, writer, producer, performer, entrepreneur, and media personality.
From his thoughts on new R&B artists to the value of storytelling, stage presence, mentorship, and legacy, this interview shows why Tank remains one of the most re
Background & Context
Tank’s deep dive into R&B’s intricacies is a must-watch for any budding artist. With over 20 years in the industry, he’s seen the highs and lows, the evolution, and the resilience of the genre. His perspective on the business side of music, from ownership to marketing, is invaluable. He’s not just an artist, but a businessman who understands the importance of longevity and success. As someone who’s been in the room with these legends, I can tell you that Tank’s insights are spot-on. This is a masterclass in the music industry from one of R&B’s finest.
Key Takeaways
- The importance of understanding the business side of music
- The role of ownership in an artist’s career
- Insights into the evolution of R&B
- The significance of creating staying power beyond one hit
- The necessity of understanding how the industry works for long-term success
About Kevin Ross
Kevin Ross is a music and broadcast industry veteran with more than
30 years of firsthand experience spanning radio programming, on-air
talent, record promotion, voice work, publishing, and digital media.
He has worked every side of the business — from the air studio to
the boardroom — and built one of the longest-running digital platforms
dedicated to Black radio and music industry coverage.
30 Plus Years In is where that experience lives on video.
