Does Tank Know the Secret to R&B Longevity?

About This Video

Tank opens up about R&B, success, legacy, and what it takes to build a career that lasts. In this conversation, he talks about the evolution of R&B, why the genre still matters, and how artists can create staying power beyond one hit record.

He also breaks down the business side of music, including ownership, songwriting, marketing, touring, performance, and the importance of understanding how the industry really works. Tank shares lessons from his own journey as an artist, writer, producer, performer, entrepreneur, and media personality.

From his thoughts on new R&B artists to the value of storytelling, stage presence, mentorship, and legacy, this interview shows why Tank remains one of the most respected voices in modern R&B.

Watch the full interview to hear Tank discuss R&B, success,

Background & Context

As an insider, I’ve seen firsthand the grind and glory in the music industry and Tank is a prime example of a true survivor. His openness about his journey, his experiences, and the lessons he’s learned is invaluable for any aspiring artist. The evolution of R&B, the importance of understanding the business side, and the drive to create a lasting legacy, is a testament to his dedication and passion for music. This conversation is not just about Tank’s journey, but about the resilience, adaptability, and perseverance required to build a lasting career in the ever-changing music landscape.

Key Takeaways

  • Understanding the business side of music is crucial for longevity
  • The importance of versatility and adaptability in the evolution of R&B
  • Creating a lasting legacy goes beyond producing hit records
  • Ownership, songwriting, marketing, touring, and performance are integral parts of the music business
  • R&B still matters and will continue to influence the music industry

About Kevin Ross

Kevin Ross is a music and broadcast industry veteran with more than
30 years of firsthand experience spanning radio programming, on-air
talent, record promotion, voice work, publishing, and digital media.
He has worked every side of the business — from the air studio to
the boardroom — and built one of the longest-running digital platforms
dedicated to Black radio and music industry coverage.
30 Plus Years In is where that experience lives on video.

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