About This Video
Full episode: Does Tank Know the Secret to R&B Longevity? 👉 https://youtu.be/AqaNGAiPDr8
Tank opens up about R&B, success, legacy, and what it takes to build a career that lasts. In this conversation, he talks about the evolution of R&B, why the genre still matters, and how artists can create staying power beyond one hit record.
He also breaks down the business side of music, including ownership, songwriting, marketing, touring, performance, and the importance of understanding how the industry really works. Tank shares lessons from his own journey as an artist, writer, producer, performer, entrepreneur, and media personality.
From his thoughts on new R&B artists to the value of storytelling, stage presence, mentorship, and legacy, this interview shows why Tank remains one of the most re
Background & Context
As someone who’s seen the highs and lows of the R&B industry, I can say that Tank’s conversation is an essential one for every aspiring artist. His insights touch on the key aspects of not just surviving but thriving in the music business. Tank’s understanding of the genre, his perspective on the importance of ownership and songwriting, and his emphasis on the business side of music are all crucial lessons that many artists learn too late. He shines a light on the importance of R&B in today’s music landscape, and how artists can create their own lasting legacies. This is a must-watch for anyone looking to create a sustainable career in music.
Key Takeaways
- The importance of understanding the business side of music
- Why R&B still matters today
- Building a lasting career beyond one hit record
- The role of songwriting and ownership in an artist’s success
- How to effectively market and perform in the music industry
About Kevin Ross
Kevin Ross is a music and broadcast industry veteran with more than
30 years of firsthand experience spanning radio programming, on-air
talent, record promotion, voice work, publishing, and digital media.
He has worked every side of the business — from the air studio to
the boardroom — and built one of the longest-running digital platforms
dedicated to Black radio and music industry coverage.
30 Plus Years In is where that experience lives on video.
