About This Video
Watch the full video above.
Background & Context
Over my 30 years in the industry, I’ve seen the music and radio scene evolve from vinyl to digital. Now, I’m witnessing the dawn of the Augmented and Virtual Reality era, showcased at CES 2024. This technology opens up a whole new world of immersive experiences, changing how we interact with music, radio, and each other. It’s a game-changer, folks – we’re not just listeners anymore, we’re participants. This is the future of entertainment, and it’s happening now. It’s time to embrace the change and see where this exciting journey takes us.
Key Takeaways
- Augmented and Virtual Reality are revolutionizing the entertainment industry
- CES 2024 showcases the latest advancements in AR and VR
- AR and VR offer immersive experiences, changing how we interact with music and radio
- These technologies are turning listeners into active participants
- AR and VR are the future of entertainment
About Kevin Ross
Kevin Ross is a music and broadcast industry veteran with more than
30 years of firsthand experience spanning radio programming, on-air
talent, record promotion, voice work, publishing, and digital media.
He has worked every side of the business — from the air studio to
the boardroom — and built one of the longest-running digital platforms
dedicated to Black radio and music industry coverage.
30 Plus Years In is where that experience lives on video.
