About This Video
Full episode: Big Tigger on V-103 – What the Headlines Missed 👉 https://youtu.be/Qouc2fNujL4
UPDATE: Since this video was recorded, Big Tigger has reportedly been arrested and released on bond. The charges are allegations, not a conviction. This video was recorded before the arrest, but the business analysis still applies because it explains what V-103, Audacy, advertisers, legal, HR, and corporate radio may have to consider now that the situation has moved from public controversy to formal legal risk.
Big Tigger, V‑103 & Audacy: what the headlines missed about the radio business behind this situation. In this episode of 30 Plus Years In, brought to you by Radio Facts, we break down how a controversy around a high‑profile morning show host really plays out inside a major radio company.
Background & Context
As someone who’s been in the game for more than three decades, I can tell you firsthand that these situations are never straightforward. Big Tigger’s recent run-in with the law, after years of being a respected figure on V-103, has undoubtedly sent shockwaves through the industry. This story matters not just because of its high profile, but also because of the ripple effects it will undoubtedly have on V-103, Audacy, and the broader radio landscape. Advertisers, legal departments, and HR teams will all be forced to reassess their relationships and strategies in light of this development.
Key Takeaways
- The importance of personal conduct in the radio industry
- The impact of legal issues on a radio personality’s career
- The potential implications for V-103 and Audacy
- The role of advertisers, legal, and HR in such situations
- The lasting effects this could have on the radio industry
About Kevin Ross
Kevin Ross is a music and broadcast industry veteran with more than
30 years of firsthand experience spanning radio programming, on-air
talent, record promotion, voice work, publishing, and digital media.
He has worked every side of the business — from the air studio to
the boardroom — and built one of the longest-running digital platforms
dedicated to Black radio and music industry coverage.
30 Plus Years In is where that experience lives on video.
