About This Video
JR Sports Brief host JR talks about his new syndicated radio show and his move from YouTube to radio success.
Background & Context
Back in my day, we didn’t have YouTube, and radio was king. But times change, and so do platforms. That’s why JR’s story is so important. Here’s a guy who cut his teeth on YouTube, building a strong fan base with his sports commentary. But he didn’t stop there. He aimed for the traditional radio waves, and he made it. His journey is a blueprint for any aspiring broadcaster. It proves that with talent, hard work, and the right moves, you can transition from new media to old, and find success. And in this game, success is everything.
Key Takeaways
- JR’s transition from YouTube to radio is a testament to his talent
- His story proves that traditional media platforms still hold value
- Aspiring broadcasters can learn from JR’s strategic career moves
- Hard work and perseverance are essential in the broadcasting industry
- Success in broadcasting can come from both new and traditional media platforms
About Kevin Ross
Kevin Ross is a music and broadcast industry veteran with more than
30 years of firsthand experience spanning radio programming, on-air
talent, record promotion, voice work, publishing, and digital media.
He has worked every side of the business — from the air studio to
the boardroom — and built one of the longest-running digital platforms
dedicated to Black radio and music industry coverage.
30 Plus Years In is where that experience lives on video.


